The great thing about cyclists is how little space they take up, especially when compared with cars, buses and lorries. But their relative slightness comes with a downside: they’re harder to see, and fit neatly into that invisible slice of road known as the “blind spot”.
All kinds of fixes have been developed to tackle this problem. There’s an app, which warns drivers who also have the app that you’re approaching, and even a new type of lorry, kitted out with “proximity sensors” and cameras. But now there’s also this bike light, which basically projects a giant green image of a bike 6m in front of you, warning all road users that you’re on your way:
Image: Blaze cycling.